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branded product range

Wilcox market potatoes, onions and carrots in New Zealand.
Wilcox pre-packs are sold under the Fresh Zone, Country Fresh, Econopack
and Field Fresh brands.
 
 

Fresh Zone is the house brand for Progressive Enterprises Limited developed for use across fresh departments and product categories within Foodtown, Woolworths and Countdown supermarkets in New Zealand. Click to view...
 
       
new season
salad potatoes
end use potatoes general purpose potatoes onions carrots
 
 

Country Fresh is the fresh produce house brand developed by Wilcox for Wholesale Distributors Limited who operate Fresh Choice and Super Value supermarkets in New Zealand. Click to view...
 
       
new season
salad potatoes
end use potatoes general purpose potatoes onions carrots
 
 

Econopack is a fresh produce house brand for Progressive Enterprises Limited. Current offerings under Econopack include 4kg and 10kg general purpose potatoes and 5kg onions. Click to view...
 
 

Field Fresh is a brand developed by Wilcox for distribution through supermarket chains throughout New Zealand, focussed on 10kg sizes for general purpose potatoes. Click to view...

 
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